There’s a what for that?

If you haven’t already heard this, it’s about up there with “Got Milk?” Apple’s iPhone uses programs or “applications” and has been advertising the heck out of it with the “There’s an app for that” tag line.

I just installed a new app on my iPhone that lets me broadcast LIVE video and audio. I just made my first LIVE broadcast from my car. Well, it wasn’t really from my car, and I wasn’t really driving it at the time – through the magic of technology, it just looks that way. I mean, we all know that driving with a cell phone to your head is now illegal and if that is, well streaming live video from you cell phone while driving must be illegal to, right? Anyway, back to the point.

I’m out and about and connected to nothing but airwaves and I can, from my cell phone, broadcast live video and audio, to anyone, anywhere in the world who has a computer and high-speed Internet. I don’t know if you caught that. I can broadcast a reasonable quality video image with sound from anywhere my cell phone gets 3G access to any number of people with computers and Internet access, anywhere in the world. That’s LIVE to ANYWHERE on EARTH from me.

Now, you may say “so what”. Well, you got me there. I’m not sure what yet. But I do know this. This is a significant event. It’s only been possible since December 2009 on the iPhone (without hacking). Back to “so what”. I think this falls into the “build a better mousetrap and the world will beat a path to your door”. The mousetrap has been built. It will be interesting to see what creative people will find to do with this technical ability. I’m going to be trying to come up with things that businesses can do with it. Do you have any ideas? Please share them with me, I’d love to know where you think the value might be. In the mean time, please check out my first live video at:

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